Early 1990s
Destined Journey
Shortly after graduating from university, Mr. Fred Chu came to Bern, the capital of Switzerland.
On the streets of this city, he saw chic and elegant watch shops with different styles everywhere. In the watch shop, he saw a dazzling array of exquisite watches, the staff was courteous, and the service was professional.
Every detail he saw reflected the profound cultural heritage of Switzerland, the world’s watch capital. Mr. Chu was deeply impressed by the superb Swiss watchmaking skills.
After returning to China, Mr Chu, in awe of the watchmaking skills and historical culture of mankind, was determined to promoting the development of China’s watch industry, so he voluntarily gave up his position in state-owned enterprises and devoted himself to the research of watchmaking technology and craftsmanship.
1995 BERNY
Mr. Chu founded the watch brand BERNY in Shenzhen, which was named after Bern, the capital of Switzerland, and pays tribute to the world’s watch kingdom.
Discover the history, the movements, the entire collection, any discount coupons by visiting the brand’s website
Headquarters Location: China
Type of Movements Used: Quartz, Automatic
Pricing Range: € (up to 0.5k)
